Friday, July 11, 2008

Russell Sturm's speech

The LADM 2008 opens with a speech by Russell Sturm.  His passion for social change, his humor and experience certainly inspire me to take action.  He talks about all the things that dissigno believes is important.  Market based solutions, LEDs today are like cell phones 8 years ago, must do something to eradicate poverty, enable people to build their own wealth, world stability depends on all people having opportunity.  He talked about the specifics of the lighting market; provide lights that the market values, in a way that the consumer can access, small packages = small prices.  

The CEO of Philips Electronics spoke about an undefined market.  "It's early enough that the market is not defined.  Now is your chance to help define it with products that serve needs in ways that make sense."

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